Hi, my name is
ABOUT ME
You should meet me first
I have 6 years of experience in Product Management across large-scale consumer internet startups. My experience includes both – building products from the very scratch (0-to-1) and Scaling existing products (1-to-n). I have led Product work streams like Growth, Retention, Search, Recommendation, and Monetisation.
On the Personal front, I am highly ambitious, entrepreneurial in nature, and a hustler at heart. I don’t get startled by ambiguous situations and strive to bring clarity/structure wherever needed. I love solving hard problems/challenges and always strive to create a significant impact.
WORK
Where did I get experience
DEC 2020 — PRESENT
PharmEasy
Senior Product Manager
PharmEasy is India’s largest online retailer of Medicine, Healthcare & Diagnostics Related Products.
– Product Lead for the Growth charter – Focus on improving Acquisitions, Customer experience on the platform, and Retention. Worked on improving the SEO traffic (100% imp. in 1 year), building and driving Content to Commerce Strategy (+5% GMV Gain), and improving the Home to Order Funnel (+1% imp.)
– Product Lead to build the Personalization & Recommendation Charter from the ground up – to personalize the user’s experience (near real-time) and build recommendation levers to cross-sell newly launched verticals. Post 15 months into it, this theme was driving 4% of the overall Business GMV.
– Product Lead for the Search Experience charter – primarily working with Data Science to improve the Relevance and Ranking of the Search Results for better conversion. Driven multiple experiments to improve the Search to ATC by 1%.
– Product Lead for building various Platform level capabilities that assisted massively in the overall business Growth. This includes building the Promotion Engine (to drive offers/discounts), Widget Discovery (to create any sort of widgets on the fly), and Loyalty Program.
NOV 2018 — NOV 2020
Lenskart.com
Product Manager
Lenskart is one of the world’s leading online retailers of Eyewear
– Led the Product for the Lenskart e-commerce business in International Markets: Singapore & the USA. For the US, in particular, led the entire product development and achieved a revenue run rate of $XX million/yr.
– For US business, the key product-led-growth levers were launching an AR Product that allowed users to try eyeglasses virtually, building personalized algos to sort & display eyeglasses, driving price experiments to find the right price point and improving the Vernac / Imagery / UX as per US Market. This all led to improving the conversion by 100% over a year.
– Built an entire supply chain capability from the ground up to transfer eyeglasses from the India warehouse to the US customer home. This involved integrating with the tech stack of multiple supply chain vendors, optimizing the process inside the warehouse, overcoming FDA hurdles, and solving Return cases. All this improved the delivery timelines by 33% and that ultimately led to improving NPS by 50%.
JUN 2018 — OCT 2018
Policybazzar
Associate Growth Manager
Policybazzar is India’s largest Online Portal which sells Insurance
Part of the marketing team responsible for driving user acquisition. Realized here that I am more suited for a Product oriented job and hence left early.
DEC 2015 — FEB 2017
Coachgator
Founder
While still in Engineering college, the entrepreneurship bug hit me in 2nd year and I started building Coachgator. Coachgator was a platform that helped Students in deciding the right Coaching Institution for their High School Studies & Entrance Examinations
– Lead Product, Marketing, and Sales. Also raised a small seed fund to finance the operations of the company
– Grew Customer base to 1000+ Students and 50+ Coaching Institutes
– I had to shut it down as things didn’t go as expected but learned a lot in this role and it set up the base for my entire career ahead.
EDUCATION
JUN 2014 — MAY 2018
Guru Govind Singh Indraprastha University
Bachelor of Technology (B.Tech)
Percentage: 85% / 100%
APR 2013 — APR 2014
CBSE Board
XII (Senior Secondary), Science
Percentage: 90% / 100%
APR 2012 — APR 2013
CBSE Board
X (Secondary)
CGPA: 10 / 10